Chevap™ – Turning Local Tradition into a Global Franchise Opportunity
Ćevapi are more than just food — they are a symbol of Balkan culture, hospitality, and tradition. Chevap™, a brand born in Split, Croatia, has proven that a beloved local specialty can be elevated into a professional fast-casual concept with global potential.
After establishing multiple corporate-owned stores and gaining strong recognition at home, the Chevap™ management team set its sights on international expansion, targeting markets such as the Middle East. To achieve this, they turned to Colak Franchise Consulting Group (CFCG) to design a complete international franchise package, including financial modeling, legal documentation, and operational systems.
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About Chevap™
Chevap™ is not just a fast-food brand — it is a carefully curated blend of authentic recipes, consistent quality, and modern service standards.
Authentic dishes such as ćevapi and pljeskavica are prepared according to standardized recipes and procedures.
Fast-casual format ensures both speed of service and an inviting atmosphere for families and groups.
12 corporate-owned locations have validated the concept and demonstrated consistent profitability.
The brand’s uniqueness lies in elevating a local tradition to international franchise standards, while preserving its cultural authenticity.
Why CFCG Was Engaged
Chevap™ had a clear vision: to become a global ambassador of Balkan cuisine. To succeed, they needed:
An investor-ready franchise model designed for international partners.
A transparent financial framework to attract serious franchisees.
A complete package of documentation and legal protection to ensure consistency and scalability.
CFCG’s role was to provide not just documents, but a comprehensive franchise ecosystem capable of supporting growth across diverse international markets.
Our Approach – From Local Brand to Global Franchise
Market Research & Strategy
- Conducted analysis of target markets (e.g. Middle East), competitors, and fast-casual dining trends.
- Why it matters: Each market has different cultural tastes and consumer expectations. Understanding this ensures that authentic products are successfully adapted to local realities.
Financial Model
- Structured investment levels: €329,500 – €503,000 per unit CHEVAP_franchise_brochure
- Entry Fee: €20,000; Royalty Fee: 7% of gross sales.
- Why it matters: Investors want clarity. A transparent model helps them evaluate ROI and risk, making the brand more attractive.
Franchise Documentation
- Operations Manual, Site Selection Manual, Ideal Franchisee Profile, Application Forms, and Franchise Prospectus.
- Why it matters: Documentation is what turns a restaurant into a scalable system. It ensures that a Chevap™ in Split, Dubai, or Riyadh delivers the same authentic experience.
Legal Framework
- Drafted NDAs, pre-contracts, and Master Franchise Agreements.
- Why it matters: International franchising requires strong legal foundations. Clear contracts protect both franchisor and franchisee and build trust.
Branding & Standards
- Developed GBOS (Graphic Book of Standards) and ABOS (Architectural Book of Standards).
- Why it matters: Consistency in design, visuals, and customer experience is critical to brand credibility.
Results – Ready for the Global Stage
With CFCG’s support, Chevap™ gained:
- A fully developed international franchise package aligned with investor expectations.
- A Master Franchise model tailored for markets like the Middle East.
- Professional brand positioning that highlights both tradition and modernity.
Chevap™ is now positioned as a brand that can bring the taste of Balkan culture to diverse international markets, scaling with professionalism while retaining authenticity.
Benefits for Both Sides
For Franchisees:
- Entry into a growing fast-casual segment with a unique product.
- Exclusive territories protecting their investment.
- Full training and support — from flagship immersion to on-site opening guidance CHEVAP_franchise_brochure
For Chevap™ (Franchisor):
- Accelerated growth with minimal capital investment.
- Stronger international recognition and market positioning.
- Sustainable long-term profitability through royalties and franchise fees.
The Role of CFCG
Our work with Chevap™ went far beyond writing documents. We:
- Built a financial and legal framework credible to international investors.
- Standardized operational and branding processes for global replication.
- Guided the management team in strategic positioning and franchise expansion planning.
The result is a world-class franchise system, ready to attract high-quality partners and expand into diverse global markets.
Final Thoughts
Chevap™ demonstrates that local traditions can become global opportunities when structured professionally. By elevating ćevapi into a modern, scalable franchise model, the brand is now ready to enter international markets, from Europe to the Middle East and beyond.
We thank the Chevap™ team for their trust and excellent collaboration.
If you are a brand owner considering franchising, contact us for a free consultation at info@cfcg.eu and let’s explore how your local success can become a global brand.
About us
With over 15 years of experience in the franchise industry, CFCG is a trusted leader in providing comprehensive franchise consulting services. We have worked actively in more than 20 countries worldwide, including the USA, gaining invaluable knowledge and experience.
Our team consists of industry experts who cover all aspects of franchise development, from setting up franchise systems to branding, legal matters, finances, and much more. We take pride in offering a unique solution for all your franchise-related needs.
What sets CFCG apart is our unique experience in building our own franchise systems from scratch to globally recognized franchises. This hands-on experience has given us a comprehensive understanding of the challenges and complexities that franchisors face. We have walked the same path, encountered the same obstacles, and successfully overcome them.
CFCG’s mission is to support our clients in achieving the best possible results for their franchise systems. We work closely with each client, striving to understand their unique goals and challenges, and tailor our solutions to their specific needs. Whether you are entering franchising for the first time or seeking solutions to overcome existing challenges, we are here to help.
Our team’s consulting services are focused on providing personalized and professional support aimed at delivering results. We believe in building long-term partnerships with our clients, guiding them through every step of their journey. Your success is our success, and we are committed to helping you realize the full potential of your franchise system.
Thank you for your interest in Čolak Franchise Consulting Group. We invite you to explore our services and get in touch with our experts so we can discuss how we can support your franchise ventures. Together, we can achieve outstanding results in the world of franchising.
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